Now more than ever, consumers want to know where their coffee comes from. They prefer it to be ethically and environmentally sustainable, and are willing to pay a premium for it. As a result, low-carbon coffee has become the dream of many producers, as a way to reach high-value markets. The promise of certified carbon neutral coffee is even more ambitious, taking them one step further into the future.
But rising temperatures, increased pest risk and unpredictable rainfall threaten this dream. Expanding the agricultural frontier poses additional problems to increasing C02 emissions: deforestation, water depletion, loss of biodiversity. Producers and their organisations are faced with investments that increase every year. They have to make decisions based on the information they have at hand.
More and more farmers are starting to see how climate change affects them and see their livelihoods threatened. They recognise the impact of their production on mitigating and reducing carbon emissions. And they know that the future of sustainable production lies in addressing critical areas of the production process and using agroforestry systems.
The project is a commitment to a product that has a smaller environmental footprint and is aimed at a growing market. Find out how:
Switch on the English subtitles directly in YouTube.
More coffee, less CO2 creates a starting point in the Southern Andean region to develop strategies and policies that allow for neutral coffee, in compliance with international standards and certifications for environmentally friendly practices.